Digital Marketers

Understand business objectives and requirements
Provide estimates for marketing tasks
Plan and execute digital marketing projects: SMM, SEM, SEO, Social Media ..
Provide actionable insights based on Google Analytics, metrics and reports
Help define KPIs and metrics
If the task takes more time than estimated – stop work – report about the delay and reason to the project manager. Wait for an approval to continue work
Daily update project tasks (status, progress, questions, comments) and project wiki (logins, asset links)
Ask questions. Raise concerns. Make recommendations.
Common specializations and skills:search engine optimization, video content marketing, community management, marketing automation, analytics, social media marketing, PowerPoint design, mobile marketing, email marketing, A/B Testing.
Tools and technologies: Mailchimp, Aweber, Quora, SumoMe, Medium, BuzzStream, Optimizely, Canva, Woorank, Hootsuite, Google Analytics, Alexa.com.

Learn more about other project roles:

Product Owners:
- Have a vision and convey that vision to the team.
Business Analysts:
- Offer top-level technical solutions to business problems and objectives
Project Managers:
- Manage delivery of multiple projects from receiving the requirements to successful release
UX/UI Designers:
- Are primarily concerned with how the product feels and how the product is laid out
Team Leads:
- Manages and leads a team of experts
Database Administrators:
- Design and optimize performance, integrity and security of databases
Backend Developers:
- Build and maintain server-side of an application, which includes the server-side of the application, and the database
Frontend Developers:
- Build the frontend, or client-side of an application
DevOps Engineers:
- Build and maintain tools for deployment, monitoring and operations. Troubleshoot and resolve hosting related issues on development, staging and production environments.
QA Engineers:
- Design and implement manual or automation tests that help debug the application